Funeral Home Marketing Success

•July 12, 2010 • Leave a Comment

It’s been a year since we started Funeral Home Resource with the goal of bringing Marketing Initiatives with a measurable ROI to the Funeral Industry.  We’re pleased to be hosting the “Online Marketing for the Funeral Industry” workshop at the upcoming NFDA Conference in October – More Details.  We’re also developing the Funeral Home Resource Channel which will have many of our Funeral Home and Cemetery SEO, SEM, and General Online Marketing Videos.

Find a Funeral Home

•June 16, 2010 • Leave a Comment

Search Engine Optimization is a constant effort that requires ongoing maintenance.  For someone that is trying to Find Funeral Home there is no better place than Funeral Home Resource.

Funeral Home Resource is the fastest growing online directory to find an Individual Funeral Home or a list of Funeral Homes.

Funeral Home Resource Traffic Increases 43.64%

•June 16, 2010 • Leave a Comment

Funeral Home Resource has first page results for the terms Funeral Home and Funeral Homes.  Thanks to a lot of hard work and valuable content Funeral Home Resource is also generating first page results for:

Funeral Home Los Angeles

Funeral Home Dallas

Funeral Home Fort Lauderdale

Funeral Home Bronx

Funeral Home Tucson

to name just a few of the high-ranked cities.   Coming soon:  Funeral Home Houston

Houston

•June 8, 2010 • Leave a Comment

Looking for a Houston Funeral Home?  Funeral Home Resource continues to expand on it’s data on local cities.  See Funeral Home Bronx as another example.  Funeral Home Resource has been building out our local presence for cities with substantial results.

For individuals and families looking for a Funeral Home, Funeral Homes, or Funeral Home Directory, Funeral Home Resource remains the most efficient destination.

The value of comparison

•May 25, 2010 • Leave a Comment

Funeral Home Resource encourages everyone to review all of the options that are available to them.  If we’re not absolutely confident in our offering, we need to make changes to the program that reflect the current marketplace and focus.

We’re confident that having a focus on generating new business through search engine optimization and conversion will continue to be the highest Return on Investment for our clients.

Learn more about our Funeral Home Websites.

Watch your conversion rates.

•May 17, 2010 • Leave a Comment

Not getting many clicks to your funeral home even though it is listed high in popular search results?  Try adjusting your meta-description.    At Funeral Home Resource we often make slight adjustments to our meta-description.  Generally, we will focus on the term Funeral Home or Funeral Homes for the largest volumes of traffic.  This is only the foundation of our extensive campaign to capture long tail keyword traffic.

Funeral Home Oakland

•May 14, 2010 • 2 Comments

Another recent site that has gone live is Fuller Funeral Home in Oakland, CA.  You can find the new website for:

Funeral Home Oakland CA .   You can still find the most relevant funeral home directory belonging to Funeral Home Resource by searching for:

Funeral Home

Funeral Homes

Funeral Home Richmond

•April 23, 2010 • Leave a Comment

Funeral Home Richmond CA is now live.  This may be my favorite Funeral Home website design yet.  We were able to get this site up in less than 2 weeks.  There was previously no website prior to this.   We’ve really been pushing the envelope on designs to match our technical superiority.

Great Achievements

•April 14, 2010 • Leave a Comment

Find a Funeral Home has been a personal quest, as far as the #1 listing goes, for some time.  We’ve finally taken over the spot from the longtime holder.  Funeral Home Resource now appears on page 1 of Google results for funeral home, showing as high as #2.  We have been implementing the same techniques to get our site listed as we will be using for funeral homes.

Our very first demo site which is for a Lancaster Ohio Funeral Home has been up for 9 months.   It continues to rank well for funeral home lancaster ohio search term.

Local Strategy Expansion Results

•April 11, 2010 • Leave a Comment

It is important not to lose sight of your immediate area(s) when trying to optimize for search.   The bigger the net, the higher the level of difficulty.  Take, for example, the continued expansion of Funeral Home Resource.  Funeral Home Boston continues to move up the page ranks.  Certainly, this has something to do with a new sales office in Boston and an increased emphasis on results for that area.  Another listing that continues to move up the charts is Funeral Home Sacramento.   These additions to our page rankings continue to increase the overall traffic and expand our current top performing terms Funeral Home and Funeral Homes.

It’s important to remember that it is the quality of the traffic, not the volume.  The focus of an online funeral home directory should be generating new families, not providing a listing for obituary information.